# 獎項/優惠券管理

獎項和優惠券管理是節慶或活動期間行銷的強力工具！

能有效提升顧客參與度與忠誠度。透過設計優惠券、抽獎活動或積分兌換獎勵，品牌可以吸引消費者積極參與，並增加互動機會。

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此功能需搭配集點卡或抽獎遊戲，還沒設定的要記得去看教學文喔～
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點選獎項/優惠券管理

<figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FNYSeOvBnQqTKXiRsmQO9%2FScreenshot%202024-09-20%20at%205.22.17%E2%80%AFPM.png?alt=media&#x26;token=3b5d0c70-a52f-44ac-8283-4e874ddedffb" alt=""><figcaption></figcaption></figure>

點選新增

<figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FKAvm6uT1RR1gJiaEqfWL%2F%E7%8D%8E%E9%A0%85%3A%E5%84%AA%E6%83%A0%E5%88%B8%E7%AE%A1%E7%90%861.png?alt=media&#x26;token=7f4a6905-b9a3-478f-8767-8ed942d8baaa" alt=""><figcaption></figcaption></figure>

選擇實體獎品和虛擬獎品，並依據完成設定：名稱、圖片、說明

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實體獎品：顧客會有實體獲得的獎品\
虛擬獎品：有可能是優惠券或抽獎券等虛擬獎品
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<figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2F5Ttlq6KyMJgMBOk9VZ6a%2F%E7%8D%8E%E9%A0%85%3A%E5%84%AA%E6%83%A0%E5%88%B8%E7%AE%A1%E7%90%862.png?alt=media&#x26;token=95b7c652-6788-4ad3-9568-65d6bd5d966b" alt=""><figcaption></figcaption></figure>

這樣就設定成功啦！

<figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FgnnuQ4hOk2Uw6udt0UWn%2F%E7%8D%8E%E9%A0%85%3A%E5%84%AA%E6%83%A0%E5%88%B8%E7%AE%A1%E7%90%863.png?alt=media&#x26;token=cda482e7-7f69-447f-9eed-3ad5c7400e4e" alt=""><figcaption></figcaption></figure>

都設置好後，現在我們換個角度，想像自己是消費者，我要在哪裡查看獎項和獎項紀錄呢？

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開啟集點卡的的前提是設立會員中心，於是我們要先在對話模組中設立會員中心。
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<figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FEZS18OOvVRLyTXOc9CRk%2F%E6%8A%BD%E7%8D%8E%E9%81%8A%E6%88%B24.png?alt=media&#x26;token=993f0feb-741e-4d98-8b60-a13eda315e09" alt=""><figcaption></figcaption></figure>

接著我們此對話模組套用在關鍵字裡面做測試，之後再會員中心就可以看到所有資訊囉！

<div><figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2F8I48RNjUFVyGMgPeVa5P%2F%E6%8A%BD%E7%8D%8E%E9%81%8A%E6%88%B25.png?alt=media&#x26;token=b17da467-1e9a-448e-811c-e88a9dd8c2d7" alt=""><figcaption></figcaption></figure> <figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FMHhmMMdmRGtB7wj9y0YV%2F%E6%8A%BD%E7%8D%8E%E9%81%8A%E6%88%B26.png?alt=media&#x26;token=3c30e325-03dc-4a38-84d5-70119e1cfc5a" alt=""><figcaption></figcaption></figure> <figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FGe5omjIIP0Y1ZbbDqNmw%2F%E5%89%8D%E5%8F%B0%E7%8D%8E%E9%A0%85%E6%9F%A5%E7%9C%8B.PNG?alt=media&#x26;token=c3ae47a0-94b2-4131-b355-ddcf0bf9f49d" alt="" width="563"><figcaption></figcaption></figure></div>

想知道哪些獎項最受歡迎，或是哪些人成功兌換了獎品嗎？透過 MantaGO 後台，你可以輕鬆掌握完整的獎項分析數據，幫助你全面了解活動成果，

<div><figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FlOCXuln2uIrAllFj1Vhe%2F%E5%BE%8C%E5%8F%B0%E5%88%86%E6%9E%90.png?alt=media&#x26;token=29c5cf5f-dd89-4281-973b-cd45487e5efa" alt=""><figcaption></figcaption></figure> <figure><img src="https://2020695379-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FZHbJqepBvWr0vRrToIqo%2Fuploads%2FpEYYK3voVDLvMktqtQ0B%2F%E5%BE%8C%E5%8F%B0%E5%88%86%E6%9E%90-1.png?alt=media&#x26;token=ea4f9f51-92e1-4e43-95bb-eb41c32d10ab" alt=""><figcaption></figcaption></figure></div>

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